评论文章
Storytelling in English Language Teaching: An Essential Pedagogical Approach in Market of Language
Netnography Unveiled: Understanding Customer Expectations and Experiences Towards Global Hotel Chains in the Post-COVID-19 Era
The Impact of Social Media Influencer Marketing on Consumer Behavior and Brand Loyalty
Role of HR in Developing and Implementing Effective Performance Management Systems
AI Applications in Personalized Marketing and Customer Engagement in the Retail Banking Industry
Evaluating the Effect of COVID-19 on Major World Indices: In relation to Gold, Silver, Crude Oil, and Bitcoin
Fusing Technology, Style, and Health: Investigating Factors Driving Continued use of Smartwatches
研究文章
Banking Digitalisation: An Analysis of Literature Using Bibliometric Analysis
Agri-Ecotourism giving New Dimension to Rural Marketing and Economic Advancement
Role of Self-Help Groups in Knowledge Economy Diffusion for Better Social and Economic Life
Financial Performance Measurement of Public Sector Banks with Special Reference on NPA
Assessment of Market Value of the Direct Benefits from a Protected Area: A Case of National Chambal Sanctuary, India
The Interplay between Social Media Addiction, Emotional Exhaustion, and Social Media Fatigue: A Comprehensive Review of the Literature
Media and Artificial Intelligence: Current Perceptions and Future Outlook
Influence of Digital Marketing (Social Media) on the Customer Perception of the Quick Service Restaurant Industry
Product Innovation and Growth of Selected Brewing Firms in South-East, Nigeria
Validation of Customer Engagement Scale in Millennials in Digital Era
Decoding Sustainable LPG: A Topic Modeling Study on Emerging Patterns and Practices
Block Chain Intervention in the Tourism Industry: A Systematic Review
Impact of Covid-19 on Migration and Economy in India
An Exploratory Study on Workplace Spirituality and Organisational Commitment in Higher Education Institute
Bridging Profit and Purpose through Social Entrepreneurship: The Case of Rangsutra Crafts India
Does Customer Orientation Affect Employee Performance in Retail Stores in Kerala?
Impact of Customer Relationship Management (CRM) on Customer Loyalty in Indian Organized Retailing - An Agenda for Inquiry
An Integrative Review on Online Impulse Buying: Antecedents and Consequences