战略管理学院期刊

1939-6104

抽象的

Evaluation of Achievement on Performance of Municipal Development Plan for the Fiscal Year 2020: A Case Study of Hat Yai City Municipality, Thailand

Apiwat Samathi, Pornchai Likhitthammarot, Onuma Suphattanakul

The research focused on the evaluation of achievement on the performance of municipal development plan for the fiscal year 2020. This study is about the Hat Yai City Municipality of Thailand. The research purposes are to; 1) evaluate the achievement of the Hat Yai City Municipality development plan's performance for the fiscal year 2020, 2) investigate problems of implementation of the Hat Yai City Municipality development plan for the fiscal year 2020, and 3) recommend the suggestions for the implementation of Hat Yai City Municipality development plan. This study implemented the Balanced Scorecard to evaluate the achievement of performance. We used the mixed methods research approach to get the study results. The population of this research is 400 people registered and living in Hat Yai City Municipality, and 200 of the non-registered population. The key contributors in the interview are 22 persons who are directly involved in the Hat Yai City Municipality Development Plan. The questionnaires and interviews were used as research instruments. The research finding indicated that the overall achievement of the performance of the Hat Yai City Municipality development plan occurs at a high level was observed that have an average value is 3.54, and the standard deviation is 0.821 and also at a high level for all four dimensions. Effect means 3.51, and the standard deviation is 0.874, service quality means 3.59, and the standard deviation is 0.818, performance means it is 3.53, and the standard deviation is 0.848. Organization Development means 3.51, and the standard deviation is 0.772. Furthermore, implementing the Hat Yai City Municipality development plan is rough and uneven roads which causing frequent accidents. The majority of suggestions for the Municipality are improving roads, increasing infrastructure, garbage disposal, and enhancing the economy in community and tourism.

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